Internet business in crisis: why it survives and which sectors keep growing.
Internet business during the financial crisis is not in a hurry to give up its positions
Profitability and payback of an online venture, even during the peak of the global financial crisis, do not fall below thirty percent.
Most of the profit comes from the development of online store websites and Internet advertising. Every web studio (website development) will call this area fast-developing and rapidly growing. In the past year alone, the development of web online store websites has increased by more than sixty percent.
The forecast for this year regarding prices for website development is optimistic. In this niche, the expenditures of potential clients and customers for "creation and development of web projects" will grow. However, the increase in budgets will not be as pronounced as in 2008, but it will be noticeable. After all, during a crisis, online business is one of the few types of business oriented toward growth.
There are many reasons for the growth of internet-based ventures. The first of these prerequisites is the need for Internet services. No matter how much the crisis rages, most of us will not give up mobile phones or electricity. And the Internet has long been counted among these essentials for human life. Experts predict that the financial crisis, conversely, will provide more opportunities for the development of ventures in niches such as creation of corporate Internet projects, creation of web sites, creation of web sites, development of technical sites, creation of real estate web sites, company Internet site development, and so on. Indeed, compared with offline PR, a website requires lower expenses and, with the right approach to its promotion, can be no less effective than outdoor advertising, media advertising, or TV.
Among the majority of clients intending to order the development of web resources are not only enterprises but also private individuals. Often those who want to commission the creation of web projects are private users, small business owners, individual entrepreneurs (sole proprietors), and people running family businesses. A few years ago, clients of web agencies that provide services such as turnkey website creation and development of online store projects were represented exclusively by large corporations and companies. Now the majority of customers ordering website development are individuals.
The largest demand is seen in areas such as creation of online store websites and development of websites for online media. Online retail and Internet media are gaining an increasingly larger target audience, higher profits, and dynamic growth every day. When assessing the payback of such an endeavor, it is important that items in an online store are priced lower, and you can read the online press whenever needed—completely free of charge (apart from the cost of Internet access).